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Published on Thursday, March 4, 2004 by Reuters
Coca - Cola Admits That Dasani is Nothing But Tap Water
by Trevor Datson
LONDON - It made for great headlines, but the fact that the UK version of Coca-Cola's Dasani brand bottled water comes out of the London public supply should hardly have come as a surprise.
Despite the Hype, Bottled Water is Neither Cleaner nor Greener than Tap Water
Coca Cola's Plan: Just Say No - To Drinking Tap Water
"Coke's in hot water," "Eau dear" and "The real sting" were three good examples of the newspaper headline writer's art, but the only real difference between Dasani and many other bottled waters is that the humble origin of the product is firmly in the spotlight.
Figures from independent beverage research company Canadean show that at least two out of every five bottles of water sold around the world are, like Dasani, "purified" waters, rather than "source" waters which originate from a spring.
Most of the supermarket own-label bottled waters consist of treated mains water. They may be dechlorinated, filtered further, purified using ultraviolet light and have minerals either added or subtracted. They may also be carbonated.
In short, they are subjected to many of the same treatments that source waters undergo to satisfy public health requirements after being pumped up from the ground.
Alongside flagship brands such as Evian, Perrier, and Malvern, most of the big-name water producers marke...